• Home
  • About Us
  • Responsive Web Design
    • Website Design & Development
    • WordPress Design
    • E-Commerce Website Design
    • Content Writing
  • Video & Photography
    • Video Portfolio
    • Picture Portfolio
    • HD Videos/Photographs
    • Corporate Video Production
  • 3D
    • 3D Service Introduction
    • 3D Modeling
    • 3D Animation
    • 3D VR (Virtual Reality)
    • 3D AR (Augmented Reality)
    • Architectural & Construction 3D
  • Marketing
    • Internet Marketing Services
    • Content Marketing Services
    • Search Engine Optimization (SEO) Services
    • Social Media Marketing Strategies
    • Email Marketing Services
  • Portfolio
    • 3D Animation
    • 3D VR (Virtual Reality)
    • Video Portfolio
    • Car Videos
    • Website Design Portfolio
    • Photography
  • Testimonials
  • Blogs
✕
digipixinc-blogs-case-study-shammys-auto-seo-and-smm
Shammy’s Auto SEO and SMM
6 August 2022
digipixinc-blogs-case-study-shammys-auto-case-study

Shammy’s Auto Case-Study

Categories
  • Case Study
Tags
  • auto
  • autodetailing
  • carsservice
  • casestudy
  • shammyauto

Services delivered:

DigiPix Inc. provided a variety of services to Shammy’s Auto including branding, photography, video, website design, SEO (search engine optimization), social media management, social media marketing, reputation management, content writing, graphic design, poster printing, technology consulting & business advising.

History:

We were referred to Shammy’s Auto by one of our clients in November 2014. Our initial observations indicated that Shammy needed better branding and a new website. Upon further research, we found more complications with the website design, social media and Google AdWords. During the first consultation, we advised Shammy to completely overhaul his brand, design and online marketing strategy.

Service Performed:

DigiPix began the redevelopment of Shammy’s Auto website in March 2015. To accomplish our ambitious goals, we worked through a number of phases:

Phase One – Branding:

The old Shammy’s Auto logo was just SHAMMY’S AUTO DETAILING INC. written in a simple upper-case bold font and didn’t have any identity to the business and brand representation.

DigiPixInc-Case-Study-shammy-auto-img1-min

Old logo of Shammy's Auto Detailing prior to change by DigiPix Inc.

The logo needed a more modern conceptualization to catch the eye of potential customers. We suggested the removal of “Auto Detailing Inc.” because the full business name does not need to be in the logo. By simplifying the name, there is now room for a tagline and more services under the same brand.

Our design team worked on a few concepts initially, but Shammy wanted to include a car’s outline in the logo somewhere/somehow. We wanted to design a bold, powerful and future-proof logo that would be eye-catching and have a lifespan of up to at least 15 years.

After careful research looking at modern cars, we decided to present three concepts of the logo. The first concept was in a retro style while the second was a classic style and the third, a modern style.

DigiPixInc-Case-Study-shammys-auto-logo-design-img2

First Logo sample of Shammy's Auto

DigiPixInc-Case-Study-shammys-auto-logo-design-img1

Second Logo sample of Shammy's Auto

DigiPixInc-Case-Study-shammys-auto-logo-design-img9

Third Logo sample of Shammy's Auto

DigiPixInc-Case-Study-shammy-auto-img5-min

All logos were displayed at Shammy's Auto shop level for 3 weeks to get opinion and feedback from customers.

DigiPixInc-Case-Study-shammy-auto-img6-min

We also designed beautiful business card as well for Shammy's Auto.

The 3 concept logos were displayed in the reception area of Shammy’s Auto for over a week. Shammy chose the modern concept version of the logo. A general survey of customers showed that they preferred the modern version of the logo as well.

As well as redesigning the Shammy’s Auto website, DigiPix Inc. also designed new business cards, appointment cards, letterhead and envelopes and promotional posters.

Phase Two – Website Design:

Shammy’s old website did not meet modern mobile compatibility standards, so we completely overhauled its design. Click here to read the full case study of ShammysAuto.com website design.

Phase Three – Marketing:

Based on Google Analytics research we did on Shammy’s Auto’s existing website, we discovered that most of Shammy’s customers searched for his services via mobile phone as opposed to via a desktop computer. By utilizing OnPage and OffPage SEO (Search Engine Optimization) we increased Shammy’s business from mobile and desktop searchers. Read the full details about the marketing here. Read the full case study on ShammysAuto.com marketing here.

We also provided branding, photography, video and technological services to Shammy’s Auto.

Written By: Khurram Qureshi
Founder & consultant of DigiPix Inc.

Call or text: 416-900-5825
Email: [email protected]

About The Author

In 2005, Khurram Qureshi started DigiPix Inc. which started off as a design agency offering video editing to professional photography, video production & post production, website designs and 3D Animations and has now expanded towards online marketing and business consultancy. Khurram Qureshi also is a motivational figure and participates in local and international platforms. He also play a role in the local community development, helping local young minds get ready to enter the job market.

Also check other case studies for Shammy’s Auto

Logo design

When we were chosen to rebrand Shammy’s…

Tagline

A Tagline is a crucial part of business branding. You…

Website

After the branding of Shammy’s Auto was complete…

SEO & SMM

Every successful business needs a plan of how…

Share

Search DigiPix Blogs

✕

Latest Posts

  • digipixinc-10-benefits-of-photography-for-real-estate-business
    10 benefits of photography for real estate business
    10 September 2022
  • digipixinc-10-Ways-to-Use-3D-AR-in-Classroom-Presentations
    10 Ways to Use 3D AR in Classroom Presentations
    10 September 2022
  • digipixinc-Strategic-importance-of-a-website-for-a-business
    Strategic importance of a website for a business
    10 September 2022
  • digipixinc-How-to-choose-the-right-WordPress-site-for-your-business
    How to choose the right WordPress site for your business
    10 September 2022
  • digipixinc-How-3D-modeling-can-take-your-real-estate-business-to-the-next-level
    How 3D modeling can take your real estate business to the next level
    10 September 2022
  • digipixinc-10-ways-how-3D-modeling-can-help-you-sell-your-home
    10 ways how 3D modeling can help you sell your home
    10 September 2022

Categories

  • Case Study (5)
  • Technology (27)

Tags

3D (7) 3Daugmentedreality (5) 3Dclassroom (2) 3Deducation (3) 3Dlearning (4) 3Dmodel (2) 3Dmodeling (3) augmentedreality (5) autodetailing (5) business (2) businesswebsite (2) carsservice (2) casestudy (5) classroom (2) education (4) onlinebusiness (2) optimizedwebsite (2) photography (2) realestate (5) realestate3D (5) realestate3Dmodel (4) realestateagents (5) responsivedesign (2) responsivewebdesign (2) responsivewebsitedesign (2) screensize (2) securewebsite (2) shammyauto (7) sitehosting (2) strategicwebsite (2) webdesign (3) webhosting (2) webhostingservices (2) webprotection (2) websecurity (2) website (3) websitedesign (3) websitedesigning (2) websitehosting (2) websiteoptimization (2) websiteprotection (2) websitesecurity (2) websitestrategytips (2) websitetips (2) websiteusage (2)

Request A Quote

  • This field is for validation purposes and should be left unchanged.

Discover More

  • FAQ
  • Blogs
  • Careers
  • About Us
  • Contact Us
  • Tips & Advice
  • Video Portfolio
  • Website Design Portfolio

Business Hours

Monday to Thursday
9 am – 7 pm
Friday to Sunday
By Appointment Only

Contact Us
Office: 289-275-2147
Text or WhatsApp Messages
Mobile: 416-900-5825
Email: [email protected]

Our Locations

Addresses in the Greater Toronto Area
Ajax Office:
158 Harwood Ave., South,
Suite 204
Ajax ON L1S 2H6 Canada

Mississauga Office:
2244 Drew Road,
Suite 6
Mississauga ON L5S 1B1

Passion For Perfection